Jones & Co.

Jones & Co. | Garlia Cornelia Jones

Marketing & Communications Strategy  ·  Arts & Culture  ·  Nonprofit Growth

Jones & Co.

Marketing that Matters. Messaging that Endures.

Jones & Co. supports small and mid-sized arts organizations, individuals, and businesses in building sustainable, strategic marketing and communications systems.

By focusing on infrastructure rather than quick fixes, Jones & Co. creates communications systems that actually function, plans your team can use, and frameworks that hold season after season.

Our work is about you and your audience. We care about your long game. Not more noise.

Jones & Co. creates infrastructure that lasts.

How the work happens.

Jones & Co. specializes in the unglamorous, but necessary work that makes everything else possible. Building the marketing and communications infrastructure that lets you or your team execute with clarity, consistency, and confidence, season after season.

Department Build-Outs

Structure, roles, scopes, and workflows so your marketing and communications team knows exactly what they own and how to move.

Strategic Planning

Annual plans, seasonal campaigns, and tracking systems that actually get used.

Audience Development & Strategy

Helping organizations understand their market, build the right team, and put simple, effective systems in place to grow and retain their audiences.

Communications Infrastructure

Handbooks, templates, asset libraries, and content calendars that create consistency across your whole team.

Earned Media & PR Strategy

Pitching, press relationships, and media materials that build lasting visibility.

Brand Voice & Messaging

With a background in storytelling, Jones & Co. helps organizations find the language that tells their story clearly, making sure everyone on the team can use it.

Trusted by organizations doing important work.

Detroit Public TheatreCommunications strategy, PR & systems-building and department development
GhostLight / Obsidian Theatre FestivalCommunications strategy, audience engagement & festival visibility
Parent Artist Advocacy LeaguePress & Public relations
Playing on AirCommunications strategy & season storytelling
The Public TheaterDigital strategy, audience-facing storytelling & cross-departmental initiatives

Education

  • MFA in Playwriting — The New School
  • MA in African American & African Diaspora Studies — Indiana University
  • BA in Theatre & Drama / English — Indiana University

Recognition & Writing

  • Obie Award — Producing: Harlem9
  • Published: The New York Times, The Washington Post
  • Keynote: Louisiana Arts Summit (2023)
  • Podcast & Newsletter: Producing with Garlia

Find the right entry point.

Whether you're an individual artist looking for clarity or an organization ready to build something sustainable — there's a right place to start. These engagements are designed to grow with you.

For Individuals

Start here. Get clear. Move forward.

Entry Point

The Diagnostic

$75 – $125 / session

A focused 20-minute strategy session for individuals who need a clear outside perspective — fast. You come with a specific problem; you leave with three concrete priorities and a path forward.

  • 20-minute strategy call
  • Verbal + written feedback
  • 3 actionable priorities

Deep Dive

The Audit

$400 – $600

A comprehensive review of your current marketing and communications systems — what's working, what's broken, and what's missing. Delivered as a Loom video walkthrough plus a written analysis, a prioritized roadmap, and relevant templates.

  • Full systems review
  • Loom video walkthrough
  • Written analysis + roadmap
  • Relevant templates included

For Individuals & Organizations

One or two days of focused work. Real clarity, real deliverables.

Intensive / Strategy Sprint

Creative Strategy Intensive

$2,500 – $4,000

A 1–2 day consulting intensive for individuals and organizations that need focused clarity before committing to ongoing work. You leave with a full picture of where you are, where you're going, and how to get there.

  • Organizational or individual audit
  • Strategic roadmap
  • Follow-up memo

For Organizations

Sustained strategy. Systems that hold. Work that lasts.

À La Carte

Project-Based Work

Scoped per engagement

Need support on something specific? These engagements are scoped, time-limited, and built around a clear deliverable. A defined project, a defined outcome.

  • Season marketing plan — $5K–$10K
  • Festival marketing strategy — $5K–$15K
  • Brand & communications audit — $3K–$7K
  • Marketing handbook development — $5K–$12K

Let's talk about what your organization needs.

Currently accepting a limited number of new clients. If you're looking for a strategic partner who knows this field from the inside — reach out below or book a call directly.

garlia@jonesandcomktg.com

Not sure where to start? Book a free intro call — no pressure, just a conversation.